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Publishing: News Masterclass

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Course code: CSE-NM - call 0845 071 2801

Overview

Course duration: 1 day.

This course develops the skills that enable delegates to generate more news leads and then write the stories that do them justice.

Is it right for me?

Journalists with at least two years' experience of news writing.

What will I learn?

By the end of this practical course, you will be able to:

  •  Find the story, pick the angle and deliver it with impact
  • Generate more stories, particularly off diary
  • Develop contacts and build stories

What will it cover?

What is News?  

  • Defining news
  • Different approaches
  • News for weeklies
  • News hierarchies

Sources of News  

  • Where do we find our leads
  • Networking and contacts
  • Using press releases
  • Finding business trends
  • Competing with dailies
  • Coping with spin
  • Making a story stand up
  • Measuring output

News in Action - Group Practical  

  • Review of news stories

News Writing Styles  

  • The basics
  • Headlines
  • Planning your structure
  • Coping with info-overload
  • Use of language
  • Developing pace

Here's One I Prepared Earlier - Group Discussion  

  • Looking at delegates' work
  • How to make improvements

The Great Story

  • Delegates write their own news story from given material
  • Followed by analysis and critique of the pieces

Saving plans Tailor this programme : 0845 071 2806

Available course dates
Date Location Price Status Book
3 April 2009 London £439 Available Book
27 July 2009 London £439 Provisional Book
8 October 2009 London £439 Available Book
21 January 2010 London £439 Provisional Book

*All prices shown are excluding VAT

If the date you require is not available please call 0845 071 2801 for standby availability